Hi, I'm Jenoff Van Hulle.
I bridge the gap between Digital Marketing and AI Engineering.

I help organizations organize their digital marketing smarter. With over ten years of experience in digital performance, I’ve learned that the biggest challenges aren't just about marketing—they're about data, engineering, and automation.

I don't just define strategies; I build the infrastructure to execute them. My background isn't limited to ad platforms and analytics dashboards. I bring a technical marketeer's mindset to the table. Whether it's building a Semantic Content Generator or architecting intelligent automation pipelines, I use code to solve complex marketing problems.

My toolkit spans both worlds. On the marketing side, I'm a veteran in SEO, SEA, Social, and GA4/GTM implementations. On the technical side, I leverage modern engineering tools to build custom solutions. I am currently deeply focused on exploring how Vector Databases and AI Agents can create hyper-personalized, scalable experiences.

I combine strategic planning with hands-on technical execution. My focus is on building scalable performance roadmaps and guiding teams to implement them effectively, ensuring that technology directly supports business goals.

How I work

Strong digital strategies emerge at the intersection of data, people and technology. My approach is analytical yet pragmatic: providing clear direction, setting measurable goals and allowing room for creativity within the framework of the strategy.

Whether brought in as a strategic partner, coach or interim reinforcement, my focus is always on bringing structure, clarity and acceleration to digital teams.